Get the Job Done! Key Players in your Marketing Plan

We’ve spent the past couple months filling you in on all things marketing plans; from what to consider before your start, how to layout the basic framework and what to include, plus the benefits your business will receive as a result of your well thought out plan.

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Why It Is Essential to Have A Creative Budget in Your Marketing Plan

Hinge Studio Partner, Leah Reeb Varela, elected to CAEDA/Forward Board

At Hinge Studio, we take great pride in our community and strive to be be a part of the change we see happening in Casper. 

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Effective Marketing Starts with a Solid Marketing Plan

Last week, we gave you all the details on marketing plans, so now that you know what they are, let’s talk about what they can do for your business.

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A Marketing Plan?! What Exactly is That?

A marketing plan?! What exactly is that? 

A marketing plan is a comprehensive document that describes your marketing efforts ideally for a specific time frame. In its most basic form, it’s a road-map for introducing and delivering your products or services to a desired audience. It will guide you in selecting different platforms for promoting your business and tailoring those to achieve your end goals. 

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3 Tips to Move Your Social Media Forward

The past few months, we’ve been talking a lot about social media. We’ve shared The Top Social Media Platforms You Should be Familiar With where we introduced some of the top platforms to research and understand; Accomplish These Two Steps Before Implementing a Social Media Program where we offered some planning ideas; Visual Content Speaks Volumes During Social Media Consumption where we provided ideas for how to improve your visuals and increase engagement on social media; and many, many more. Are you bored yet? We hope not! Our real hope is you feel less intimidated and overwhelmed because you have a better idea of what platforms are right for your business, how to create a social media strategy,

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A Sincere Thanks in this Holiday Season

Merry Christmas and Happy Holidays from Hinge Studio! We hope you’re enjoying the season and think it’s the perfect time to share how thankful we are for you. So, from the bottom of our Hinge hearts: THANK YOU, THANK YOU, THANK YOU! To our clients, who are the best people we could ask to work with, thank you for trusting us and continually inviting us to participate in one of the things that’s most important to you: your business. To our partners and consultants, thank you for your ongoing support and guidance. You’ve helped us take big steps and made sure we remained focused. To our community, thank you for your confidence, referrals, engagement, and always cheering us on. This past year was amazing, and a great deal of that was because of you. We appreciate you so much!

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Visual Content Speaks Volumes During Social Media Consumption

Photos, videos and graphic images are helping social media users consume content faster than they ever have before. No matter how valuable your content is, if you don't have the visuals to catch your audience's attention, many are likely scrolling right by it. Visuals help your users digest and understand information without their brains needing to imagine or create a visual of it. This makes visuals incredibly powerful. And this power is what helps visuals drive engagement with your brand. Today, we’re sharing three tips to help improve your visual content on social media, and really everywhere.

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The Top 5 Reasons Why Hashtags Are So Important

The Top Social Media Platforms You Should Be Familiar With